That should be automatic by now.

You know that one thing you do every week — the same clicks, the same calls, the same copy-paste. You've said it before: “Why am I still doing this manually?” We build the fix.

Every business has
that one thing.

Every evening, our waitstaff explains the same menu to tourists who don’t speak the language. Over and over. Table after table.

Restaurant owner

Every Monday I spend two hours building the weekly schedule. Texting people, shuffling shifts, checking contracts. It’s the same puzzle every week.

Hospitality manager

Guests message us the same 15 questions every single day. What time is checkout? Is there parking? Can I get a late check-in? We answer them all by hand.

Hotel front desk

We take repetitive work and make it disappear.

Socialo builds automations for small and medium businesses. Not big enterprise software. Not chatbots pretending to be people. Just clean, simple solutions that handle the tasks you're tired of doing manually.

You don't need to understand AI to use what we build. You just need to be tired of wasting time on the same thing every week.

Here's what that looks like.

Menu Translator

Hospitality

The problem

Your menu is in one language. Your guests speak twenty.

The fix

Take a photo of your menu. We turn it into a mobile-friendly page in any language. Put a QR code on the table. Guests scan, pick their language, read your menu. No app, no download, no awkward pointing at dishes.

Self-Making Schedule

Operations

The problem

Every week, someone spends hours building a staff schedule by hand. Contracts, availability, preferences, labor laws — it’s a puzzle that resets every Monday.

The fix

Staff submit their availability through a simple link. The system builds the schedule automatically — respecting contracts, rest periods, peak hours, and preferences. Someone calls in sick? It finds a replacement.

Hotel WhatsApp Concierge

Guest experience

The problem

Your front desk answers the same questions 50 times a day. Checkout time, parking, room service, local restaurants. Meanwhile, the phone keeps ringing.

The fix

A WhatsApp assistant that knows your hotel inside out. Guests ask questions, browse rooms, order room service, even pay — all in one conversation. Your staff handles the things that actually need a human.

What's the one thing your team is tired of doing manually?

We're building Socialo right now. If you run a business and something in here sounds familiar — we'd love to hear what's eating your time.

Based in Europe. Built for businesses that move fast.